Google Adwords

Google Ads Management in Adelaide

Google Ads or Pay Per Click Advertising is the most cost effective form of advertising outside that of your natural word of mouth or referral.

You can choose to advertise as little, or as much as you like, and by deciding on which key terms (keywords) are relevant to your business, gain relatively instant visibility within the main search engine that people spend the most of their time searching within….Google.

With Google Adwords, you can choose when  you want to advertise and across what devices ( Either desktop, mobile or tablet ). Simply put, if your ad isn’t clicked, you’re not charged.

Set up right, it’s a highly targeted form of online marketing, but set up incorrectly, can be a great way to bleed your marketing funds.

 

Google Ads management does require both skill and technical understanding for it to perform at it’s optimum. This is partly because,

  • Google Adwords is constantly evolving and introducing new features.
  • Your competitors are constantly changing and adopting different strategies.
  • and your customers are regularly changing their search behaviour and the queries they key into Search Engines.

It should therefore not be set and forget.

At Right Media, we provide Google Ads management to businesses in Adelaide and Australia-wide, across a wide number of industries. We are a Google Partner and aim to provide a clear, transparent and a results driven service to each one of our clients.

 

We perform weekly checks of your account, to ensure it is healthy, relevant and working as hard as possible for your business. We analyse how your paid traffic performs compared to your overall traffic and are constantly using the data Adwords provides us to improve your website and content for lower CPC’s, more traffic and a better outcome. Our reporting is clear, easy to understand and presents the key performing metrics of your Adwords campaign/s and total website traffic.

We meet with you, face to face, at your premises, to discuss campaign performance and any improvements we may recommend.

Discussing your campaigns with you gives us the opportunity to ensure your online marketing efforts tie in with any other advertising you are doing.

 

Our aim isn’t just to provide Google Ads management services as a stand alone, but rather build an online strategy that encompasses, Google advertising, SEO, Social and Display, to ensure you are making as many touch points with your online visitors as possible.

This  moves them closer towards engaging with your business, making a purchase, referring their friends and one day hopefully becoming a repeat customer.

 

If you are new to Google Adwords or have an existing account that requires attention, please get in touch for a friendly chat to see how we can help.

 

 

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